Feathr collaborated with iconic British brand Wedgwood

Posted by TRAVEL TOP COUNTRY MAG MEDIA on September 5 2021, 20:47pm

Wedgwood is renowned for collaborating with artists to create new expressions of its iconic patterns, an approach focussed on reinvention that has resulted in unexpected interpretations and exciting contemporary visions of the company’s classic and timeless designs

The British brand included Japanese ceramic artist and RCA alumni Hitomi Hosono and leading UK product and interior designer Lee Broom, whilst in the 1930’s the British landscape painter Eric Ravilious became an ongoing collaborator with Wedgwood and in the 1970’s, Scottish sculptor and graphic artist Eduardo Paolozzi created a limited collection of six plates using modern screen printing techniques.

Luxton reimagined the new Wedgwood patterns with a living sculptural installation visualised in the artist’s East Sussex studio. Using florals, botanicals, taxidermy and live animals, Luxton created a multi dimensional installation involving sculptural, collage, photographic and hand painted techniques.

The finished three dimensional sculpture was photographed in over thirty different sections by Luxton who then digitally stitched the artwork together in hundreds of layers before applying hand finished details, including water droplets and images of real life poison dart frogs.

Working with Luxton, Feathr has adapted the artwork into a 6 x 3 metre wall mural, available exclusively from Feathr.com. The Wonderlust by Claire Luxton x Wedgwood faithfully reproduces the exquisite detail of Luxton’s original artwork, with the flora and fauna captured in breathtaking sharpness.

Claire’s aesthetic and experience designing large format artworks, combined with her multi disciplinary vision and creative sensibility, were the perfect match for Wedgwood and meant the artist was able to appreciate and work within the constraints of the wall mural production process, without compromising her creativity.

being able to work with a brand that has such a rich heritage was really thrilling to me as you’re building upon generations of craft that is already established. The Golden Parrot and Sapphire Garden prints just popped out to me and they both became crucial in the artwork I created, I was adamant that I was going to involve the parrot in the final artwork and have balance between the botanicals and the animals.” Luxton adds “I’m just moved by the way these two worlds have been able to come together and reflect each other, I think we’ve created something truly unique.”

Commenting on the collaboration, Claire Luxton explains

The Wonderlust by Claire Luxton x Wedgwood wall mural is available in two colour options, Dawn Flight and Dusk Flight.